Health & Wellness Creative
Including but not limited to: copywriting, slide decks, web-based curriculum, emails, landing pages, direct mail, print + packaging, brand campaigns, out of home, paid + organic social, lifecycle campaigns + more.
Current: Initium Health as Director of Marketing in Denver, CO
Campaign website for the Tea on THC, an education and awareness campaign on the risks of high-concentration cannabis among youth, pregnant women, and parents/mentors in Colorado.
The Latest
Woof
Developed and executed brand and content strategy for Woof, a fast-growing pet wellness company, driving engagement through storytelling, influencer campaigns, and product launches for the Pupsicle and wellness lines.
Donald Ross Sportswear
Led multiāchannel content and brand refresh for Donald Ross Sportswear, a premium golf apparel label, delivering e-commerce launches, storytelling assets, and unified messaging across retail, digital, and lifestyle channels.